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Cultural Awareness
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Developing Cross Cultural Awareness in Business

Presentation to students
This webquest aims to draw your attention to the cultural differences which exist between countries, and make you realise how difficult, but essential, it is to understand those differences. In overseas business, cross-cultural skills are fundamental in order to learn to communicate effectively.
You will first be confronted with the issue of cultural stereotypes,discussing their origin and their impact (step 1). You will then move on to realise the importance of being culturally savvy when doing overseas business (step 2). Next you will be entrusted with the difficult task of assisting managers by providing support and advice in their business trips abroad as you will play the role of a cross-cultural expert (step 3).

Ultimately, you will choose a country to specialise in and design a quiz to test people's knowledge of its culture (step 4).

To know more about the areas in which you will be assessed, refer to the following Assessment sheet.

Ready to start the quest ? Click on Step one in the menu to begin the activities!


A Webquest For EFL Business Learners

by Lynda Lecaudey
Last update : December 2008
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